If you’re looking to boost your rankings in the search engines, getting backlinks from other w...
What is international SEO?
If your business sells products and services across the world, you need to make sure your brand appe...
How to optimize your content for Google Discover
Google is the undisputed king of the search engines, handling nearly seven billion search queries ev...
Five tips for writing SEO-friendly product descriptions
If you’re launching a new eCommerce store, the thought of writing hundreds, or even thousands,...
Your guide to Google Page Experience
Google is well-known for regularly changing the algorithms it uses. It does this to ensure that high...
The power of the photo – how to optimise your images for SEO
When you are optimising pages on your website for SEO, you may look at the content, structure and li...
Five ways you can make TikTok work for your business
Even though TikTok launched in 2016, the short-form video platform came to prominence in 2020. As pe...
Expertise, Authoritativeness, Trustworthiness. Why is E-A-T so critical for SEO?
When you hear people talk about SEO, you may listen to them talk about E-A-T. Although this acronym ...
Google page experience update 2021 – what is set to change?
Google regularly updates its search algorithm to help ensure users can find exactly what they need i...
SEO vs PPC – which is best for your business?
When you have a limited marketing budget, you may be wondering what to spend your money on so that y...